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Thursday, September 12, 2013

Tina Brown And The Beast Part Company

Tina Brown
Tina Brown, the mercurial editor whose career has latterly received more attention than the publications for which she was responsible, has announced her departure from the Daily Beast, her experiment in digital journalism noted for its particular success in burning through the cash of its billionaire backer.

According to The Guardian, Brown is never one to undersell herself.   She reserved the most prominent slot on the front page of the Beast's website on Wednesday afternoon to declare that "the irrepressible editor", as the headline-writer called her, was leaving to set up a company dedicated to "theatrical journalism".

Many of the chapters in Brown's storied career begin with a blaze but end in bitterness, dispute or ignominy, and The Guardian notes the glowing report did not say was that her personal experiment in digital journalism, supported by copious amounts of the media mogul Barry Diller's cash, was at an inglorious end.


The Beast was launched as a groundbreaking digital publication in 2008, but after a disastrous merger with Newsweek, and the publications' equally traumatic divorce, Diller appears to have decided he had signed enough of Brown's checks.

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