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Friday, August 30, 2013

AL Radio: Alien-Themed Promotion Causes Concern

WMSR Star 94.9 FM in Muscle Shoals, Al. came up with a radio promotion spoofing aliens hacking into an Alabama radio station has spooked students into believing schools would be attacked.

According to al.com, it was all a mysterious misunderstanding, a Shoals Radio Group Programmer Director said, that has no logical explanation. Still, law enforcement in the area beefed up security at schools to calm fears from parents.

"It's a very innocuous promotion that got blown out of proportion," said Brian Rickman.

To bring attention to a format change (scheduled for midnight Friday) at Star 94.9 - which is owned by Shoals Radio Group - Rickman said the station on Monday began airing conversations between aliens.

STAR 94.9 FM LISTEN-LINE: Click Here.

"We came up with what we thought was a really fun storyline and that would be that these aliens or star people were hacking into the radio station," Rickman said. "The concept being that they heard our frequency several light years away, they didn't like Justin Bieber and the pop music we were playing and they were going to take over the radio station and adjust the format.

"We thought it was clever."

Listen to an audio compilation of the aliens from the Star 94.9 Facebook page:



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