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Wednesday, July 3, 2013

Trials Boost HLN Ratings

HLN topped MSNBC in Total Day for the first time since 2005 in the second quarter of 2013, according to TVNewser.  

With its coverage of the Jodi Arias and George Zimmerman trials, the network has surged double digits across the board compared to the same quarter last year.

Compared to the second quarter of 2012, HLN was up +61% in Total Viewers and +48% in the A25-54 demographic in Total Day and +49% and +51%, respectively, in primetime. It should be noted that HLN struggled during the second quarter of 2012.


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