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Monday, April 15, 2013

Aereo: The Future Of TV Is Here Today

Watch and record live TV over the Internet, without having any hardware installed in your house: That’s the promise that Aereo, a New York based internet startup is making and it is an approach that has touched a nerve with the TV industry.

Tech Guru Matt Richardson gives an overview of how Aereo works.



According to a forbes.com story, Aereo is based on a very simple idea: That over-the-air television, the kind one can get from a regular TV antenna, can be made available over the Internet. Based on that premise, the company built out data centers with small antennas that could capture TV signal off the air and redistribute them over the internet.

And best of all, it’s perfectly legal: the company found an interesting loophole in the way the TV business model currently works: The broadcast networks receive broadcasting licenses from the FCC, allowing them to send their signal out over the air to millions of customers. Then cable and satellite TV came along and were required to carry those broadcast channels too.

Enter Aereo with a new model that take viewers and moves them from a TV screen to tablet and phone screens. The company went to great pain to design a system that would meet all the legal requirements of an existing over the air TV receiver.   And Aereo is taking existing signal from the affiliates, without having to pay the broadcast networks.

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