NYC Radio: Eventually 'The Fan' Will Be On FM Only

CBS Sports Radio launched last week and can be heard in many major markets, but for now its primary presence in New York is brief commentaries heard on WFAN from personalities such as Boomer Esiason and Doug Gottlieb.

According to Newsday’s Neil Best, the key words: "For now."

Currently, CBS' iconic local station, WFAN, is simulcast on 660-AM and 101.9-FM.

More people still listen on AM but as that ratio shifts, at some point in 2013, CBS plans to install more national programming on 660.

"I think the company purchased a $75-million FM station to not only expand WFAN but also to expand our sports offerings," CBS Radio president Dan Mason said. "There's a natural migration of listeners that will want to hear FAN on FM and that's in process.

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