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Friday, October 19, 2012

Tina Talks ‘Newsweek” On Morning Shows

Tina Brown hit the morning shows today to spin yesterday's big news about Newsweek's print edition shutting down and being replaced at the end of the year by a subscription-based digital-only title called Newsweek Global.

Capitalnewyork.com quotes Brown on MSNBC’s “Morning Joe” "We just decided to take the plunge.”

"We decided that we wanted to embrace the future and not try anymore talk about the legacies of the past. It costs $43 million to print, manufacture, distribute, manage the distribution of Newsweek before you can even hire one writer or one editor. And that is just the most enormous millstone to deal with in a era where people are telling us more and more it's all about screens."


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That said, Brown did acknowledge the more somber reality that the digital transition is going to mean laying off a yet-to-be-determined portion of her staff.

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