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Wednesday, July 20, 2011

Merlin Names Maire Mason DOS For 101.9FM NYC

Merlin Media announced Tuesday the addition of Maire Mason as Director of Sales for 101.9 FM in New York. In her new role, Mason will be responsible for identifying key leads and strategic opportunities to drive revenue in the New York area.

“Given her strong experience and deep relationships in the New York area, we look forward to Maire joining the team and making an immediate impact,” said Greg Janoff, EVP of Revenue for Merlin Media. “Maire has great insights into this industry, especially when it comes to sales, and she will be hugely valuable to us as we focus on the sustained, long-term growth of our properties.”

“Despite its early stages, Merlin Media has already secured an impressive foundation of top-notch executives,” said Mason. “I’ve been in this industry for over twenty years and with this company I feel a shared passion and commitment to succeed that’s truly unique. I couldn’t be more excited for this new adventure.”

Most recently, Mason served as the VP Director of Sales for Univision Radio, New York. In that capacity she expanded the revenue share at Univision’s trio of properties in New York including Spanish tropical WXNY (96.3), regional Mexican WQBU (92.7) and Spanish news/talk WADO (1280). She also spent nearly two decades managing such well-known stations as WCBS-FM (101.1), WXRK (92.3) and WNEW-FM (102.7). A New York native, Maire received her B.A. in Psychology from Immaculata College in Pennsylvania.

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