Profile: The Elephant in the Green Room

The circus Roger Ailes created at Fox News made his network $900 million last year. But it may have lost him something more important: the next election

By Gabriel Sherman. nymag.com

photo-illustration by Darrow

[Roger] Ailes is the most successful executive in television by a wide margin, and he has been so for more than a decade. He is also, in a sense, the head of the Republican Party, having employed five prospective presidential candidates and done perhaps more than anyone to alter the balance of power in the national media in favor of the Republicans. “Because of his political work”—Ailes was a media strategist for Nixon, Reagan, and George H. W. Bush—“he understood there was an audience,” Ed Rollins, the veteran GOP consultant, told me. “He knew there were a couple million conservatives who were a potential audience, and he built Fox to reach them.”

For most of his tenure, the roles of network chief and GOP kingmaker have been in perfect synergy. Ailes’s network has dominated the cable news race for most of the past decade, and for much of that time, Fox News attracted more viewers than CNN and MSNBC combined. Throughout the George W. Bush years, the network’s patriotic cheerleading helped to marginalize the Democrats. And President Obama—he of the terrorist fist bump and uncertain ancestry and socialist leanings—turned out to be just as good for ratings, while galvanizing a conservative army that crushed the Democrats in the 2010 midterms.

This double-barreled success is a testament to Ailes’s ferocious competitive streak. “Roger just likes to win,” former McCain adviser and longtime Ailes friend Charlie Black told me. “He’s very competitive in any game he’s in.”

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