Two of the options Mr. Beck has contemplated, according to people who have spoken about it with him, are a partial or wholesale takeover of a cable channel, or an expansion of his subscription video service on the Web, writes Brian Stetler at nytimes.com.
Reports this week that Joel Cheatwood, a senior Fox News executive, would soon join Mr. Beck’s growing media company, Mercury Radio Arts, were the latest indication that Mr. Beck intended to leave Fox, a unit of the News Corporation, when his contract expired at the end of this year.
Notably, Mr. Beck’s company has been staffing up — making Web shows, some of which have little or nothing to do with Mr. Beck, and charging a monthly subscription for access to the shows.
Were Mr. Beck to set off on his own, it would be a landmark moment for the media industry, reflecting a shift in the balance of power between media institutions and the personal brands of people they employ.
Mr. Beck, a conservative who often comes under criticism for his attacks on progressives and apocalyptic predictions, hosts a syndicated radio show in the morning and a Fox News show in the afternoon.
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