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Friday, December 3, 2010

PPMs: Sports Hub #1 In Boston 25-54

Looks as if there could be a new sports talk radio king in Boston as “98.5 The Sports Hub” (WBZ-FM) boasts its best ratings yet in the fierce battle for listeners with jock-talk titan WEEI.

“We’re very happy,” said Sports Hub program director Mike Thomas told the bostonherald.com. “Everybody’s working hard.”

New ratings for November show the Sports Hub tied for first place with classic rock station 100.7  WZLX-FM among the coveted 25-to-54-year-old male listeners, scoring an overall 7.5 share of the Boston market. That’s up from fourth place and a 5.9 in October.

Read more here.

Latest markets released by Arbitron:  Boston, Detroit, St. Louis, Baltimore, Pittsburgh, Minneapolis-St. Paul, Denver, Seattle, Phoenix, San Diego, Tampa and Miami. 

To see the 6+ results, click here.

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