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Saturday, November 16, 2024

SF Radio: Cumulus Making Strategic Moves




Cumulus Media has announced strategic operating moves to its San Francisco market with stations including 104.5 FM/680 AM KNBR The Sports Leader, KSFO, The Bay Area’s Exclusive Hot Talk, and Classic Rocker KSAN-FM/107.7 The Bone.

Next week, KNBR begins the rollout of a new weekday programming line-up featuring new on-air talent teams in Middays and Afternoons. Joining the KNBR full-time roster is new Midday Co-Host and Producer Greg Silver, who will join popular Midday Host and San Francisco 49ers play-by-play announcer Greg Papa. The duo can be heard on KNBR Monday through Friday from 10:00am-2:00pm beginning Monday, November 18th.

Adam Copeland, current KNBR Afternoon Co-Host, welcomes a new on-air partner Derek Papa. The new duo of Adam Copeland and Derek Papa can be heard weekdays from 2:00pm-6:00pm beginning Monday, December 2nd.


KNBR will also move its primary broadcasts from offices at 750 Battery Street, San Francisco, to its studios at San Francisco’s renowned Levi Stadium, home of KNBR and KSAN broadcast rights partner, the San Francisco 49ers. The move will bring even more insight, access and “best-seat-in-the-house” opinions to Bay Area sports fans.

Cumulus San Francisco further announced that KNBR sister station, KSFO, now heard at 560AM, a 5,000-watt signal, will increase its signal and reach substantially with the News/Talk station’s move to 810AM, a 50,000-watt signal, on Monday, November 18th.

Larry Blumhagen, Regional Vice President and Market Manager, Cumulus San Francisco, said: “We make these moves as Cumulus San Francisco is experiencing an exceptionally successful year. We continue to evolve as an organization committed to excellence and to growing for the future. With these changes, we say goodbye to some of our most storied and influential talent and we extend our gratitude for their countless contributions.”

As for KGO (which has aired at 810 AM since December 1, 1947),  Cumulus Media has not released anything official.  There have been some trade reports that KGO's current sports betting format' would be ceasing operations. The betting format replaced the once legendary talk format on KGO in October 2022.

🎧To stream KNBR The Sports Leader, visit: https://www.knbr.com/. To stream KSFO, visit: https://www.ksfo.com/.

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