Nielsen live plus same-day data for the week of March 25 saw Fox News Channel average 2.009 million total viewers and 227,000 A25-54 viewers during primetime. The network was up in total viewers by +5% and +19% in the A25-54 demo, relative to the previous week.
In total day viewing, Fox News averaged 1.307 million total viewers and 160,000 A25-54 viewers. This translates to gains of +7% in total viewers and +18% in A25-54 from what Fox News averaged in those measurements the week prior.
Among all basic cable networks, Fox News dropped one spot to the second position in total primetime viewers (March Madness coverage on TBS claimed the top spot) and rose one spot from the previous week to land in 5th place in the primetime demo. In total day, the network continued to be the only cable network to cross one million total viewers, holding its No. 1 position and climbing two spots from No. 5 to No. 3 in the total day demo for the week of March 25.
MSNBC in primetime averaged 1.220 million total viewers and 108,000 viewers from the A25-54 demo for the week of March 25. It dropped by -3% in total viewers and -7% in the A25-54 demo from what the network averaged the week prior. It was the only network not showing positive week-to-week growth in either measured category during primetime. CNN averaged 535,000 total primetime viewers and 105,000 A25-54 viewers in primetime for the week of March 25. The news net dipped -7% in total viewers but rose by +5% in the A25-54 demo compared to the previous week.
Fox had 12 out of the 15 most-watched cable news shows of the week, led once again by The Five (3.213 million viewers at 5 p.m. ET). The Last Word with Lawrence O’Donnell at 10 p.m. ET was MSNBC’s most-watched program, coming in at No. 11 with 1.654 million viewers. MSNBC took the remaining two spots within the top 15, with Deadline: White House tied at No. 13 with 1.607 million viewers at 4 and 5 p.m. ET.
Meanwhile, there was an upset in the Adults 25-54 demo as Jesse Watters Primetime took the top spot, averaging 316,000 A25-54 viewers at 8 p.m. ET. Fox News again led the way with 14 of the top 15 cable news shows in the demo overall, with MSNBC’s Rachel Maddow/Alex Wagner timeslot combo holding on to the 15 spot with 143,000 viewers at 9 p.m. ET.
MSNBC in primetime averaged 1.220 million total viewers and 108,000 viewers from the A25-54 demo for the week of March 25. It dropped by -3% in total viewers and -7% in the A25-54 demo from what the network averaged the week prior. It was the only network not showing positive week-to-week growth in either measured category during primetime. CNN averaged 535,000 total primetime viewers and 105,000 A25-54 viewers in primetime for the week of March 25. The news net dipped -7% in total viewers but rose by +5% in the A25-54 demo compared to the previous week.
Meanwhile, there was an upset in the Adults 25-54 demo as Jesse Watters Primetime took the top spot, averaging 316,000 A25-54 viewers at 8 p.m. ET. Fox News again led the way with 14 of the top 15 cable news shows in the demo overall, with MSNBC’s Rachel Maddow/Alex Wagner timeslot combo holding on to the 15 spot with 143,000 viewers at 9 p.m. ET.
📺BROADCAST EVENING NEWS
“World News Tonight with David Muir” ranked as the No. 1 newscast on all of broadcast and cable in Total Viewers (7.822 million), Adults 25-54 (1.059 million) and Adults 18-49 (698,000) during the week of March 25, 2024, based on Live + Same Day Data from Nielsen Media Research. “World News Tonight” outdelivered “NBC Nightly News” (6.621 million, 923,000 and 586,000, respectively) by 1.201 million Total Viewers, by 136,000 Adults 25-54 and by 112,000 Adults 18-49, respectively.
“World News Tonight” turned in across-the-board increases week to week: Total Viewers (+4% – 7.822 million vs. 7.532 million), Adults 25-54 (+6% – 1.059 million vs. 1.000 million) and Adults 18-49 (+6% – 698,000 vs. 657,000), drawing its largest overall audience in 4 weeks — since w/o 2/26/24.
“World News Tonight” has won the last 278 of 279 weeks in Total Viewers and 206 of the last 209 in Adults 25-54.
“World News Tonight” stood as the No. 2 program of the week in Total Viewers (7.822 million) on all of broadcast and cable (excluding sports).
“World News Tonight” is ranking No. 1 in Adults 25-54 and Adults 18-49 for the 5th consecutive season. “World News Tonight” is leading NBC in Adults 25-54 (+95,000 – 1.120 million vs. 1.025 million) and in Adults 18-49 (+78,000 – 768,000 vs. 690,000). In addition, “World News Tonight” is leading “CBS Evening News” (702,000 and 478,000, respectively) by 418,000 Adults 25-54 and by 209,000 Adults 18-49.
➤CBS SHUTTERS BUREAU IN JAPAN: CBS News quietly shut down its Tokyo bureau this week — a desperate move to slash costs that could crimp the network’s coverage of China. According to sources close to the situation, CBS News London bureau chief Andrew Roy — who some at the network call “the hatchet” — flew to Tokyo on Tuesday to fire the staff, ending the network presence in Japan after more than half a century. “It is not a big bureau but with everything going on in the region, it’s throwing up a white flag,” a source close to the Tiffany Network said. “Money is more important than covering a major part of the world.”
📺TV SHOW RATINGS RANKER:
Ranking is based on ratings data as of Friday, March 29, 2024. The audience figures are derived from the latest Nielsen daily, weekly, or monthly P2+ program audience averages, whichever is the most recently available within the past seven-day window.
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