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Tuesday, April 23, 2024

S-F Radio: Sports KGMZ Scores Win Men 25-54


In the tight ratings battle among Sports stations during the Winter book, KGMZ 95.7 The Game slipped by KNBR 104.5 FM / 680 AM. Here are the key highlights:

95.7 The Game:

  • Finished sixth in weekday prime (M-F, 6a-7p) with a 4.8 share among Men 25-54.
  • Improved by 0.5 share compared to the fall book but experienced a 0.2 share decrease year-over-year.
  • In the full week (M-SU, 6a-12a), The Game secured eighth place with a 4.1 share among Men 25-54.
  • The morning show, Bonta Hill and Joe Shasky, ranked fifth with a 5.5 share from 6a-10a PT.
  • Middays with Matt Steinmetz and Daryle ‘Guru’ Johnson claimed third place with a 5.6 share.
  • Afternoon drive with Mark Willard and Dan Dibley experienced a decline compared to the fall but remained competitive.

KNBR:

  • Registered a 3.2 rating for the full week (M-SU, 6a-Midnight).
  • The Game’s competitor, 95.7 The Game, finished the spring book with a 2.5 share, down from a 4.3 in the winter.


March 2024 (Total Persons 6+)

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