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Tuesday, January 23, 2024

ACM Names Gil Beverly EVP/Chief Business Officer


The Academy of Country Music® has announced a new addition to its leadership team with the hiring of Gil Beverly as Executive Vice President and Chief Business Officer. 

Beverly is a celebrated executive with extensive experience across the sports and entertainment worlds. He joins the powerhouse Country Music trade association at an exciting time of growth and coming off significant success and major transformation in recent years. Most notably, the Academy produced the most-watched Country Music awards show of 2023 in the 58th Academy of Country Music Awards, which streamed on Prime Video and other Amazon platforms in May live from the world headquarters of the Dallas Cowboys.

Gil Beverly
Gil Beverly steps into the Academy after spending more than four years with the Tennessee Titans, serving as Chief Marketing and Revenue Officer. In his role with the Titans, Beverly led the organization to four successive years of record revenues across corporate partnerships and ticket sales while revitalizing the Titans brand through lifestyle marketing and activations tied to music, fashion, art, and fitness along with groundbreaking advertising and social media campaigns. Beverly also served as executive project lead for the preliminary stages of the new Titans stadium plan. Prior to joining the Titans organization, Beverly served as Vice President of Partnership Solutions at Learfield Sports in Plano, Texas, after a 13-year stint at ESPN, where he oversaw the go-to-market strategy for multimedia sales and sponsorships for the launch of the College Football Playoff as Vice President of College Sports Marketing. A native of Evanston, Illinois, Beverly graduated from the undergraduate division of the Wharton School of Business at the University of Pennsylvania before securing his MBA at the Warsaw Sports Marketing Center at the University of Oregon. 


In his role as Executive Vice President and Chief Business Officer, Beverly will supervise and manage the Academy’s business operations and manage all revenue streams, play a key role in shaping the Academy’s growth strategy by identifying and evaluating business opportunities, and will work with the CEO to oversee and manage staff, all while supporting the Academy’s mission of connecting the industry, artists, and fans. 

“Gil Beverly is a proven leader who has ushered in new levels of success for numerous category-leading organizations, and we can’t wait to tap his exceptional expertise, passion, and drive at the Academy of Country Music to help us continue to innovate, grow, and succeed, particularly as we look ahead to our landmark 60th anniversary awards show celebration in 2025,” said Damon Whiteside, CEO of the Academy of Country Music. “In his role, he will play an integral part in shaping the future of the Academy from financial, strategic, and organizational standpoints, and Gil exemplifies all the traits that power the ACM to reach new heights and support our industry. On behalf of our Board of Directors and Officers, as well as our Members and staff, I couldn’t be more excited to welcome him to team ACM!”

“I am extremely honored and excited to join Damon Whiteside and his team at the Academy of Country Music. The Academy has proven to be a visionary organization through its premium content and events and groundbreaking partnerships with Amazon and the Dallas Cowboys, among others,” said Gil Beverly. “I believe the organization is poised for significant growth and will continue to be a powerful leader in the music industry in the future. I am thrilled to have the opportunity to play a role in that going forward.” 

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