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Wednesday, September 28, 2016

Detroit Radio: Drew And Mike Reunite For Podcast

Almost three years after their epic run on Detroit airwaves came to an end, Drew and Mike reunited for a podcast -- and listeners are loving it.

Drew Lane and Mike Clark ruled morning radio for more than a decade on WRIF 101.1 FM until they were replaced in mid-May of 2013. Lane went on to do an afternoon sports and pop culture-themed show for WMGC 105.1 FM when that station flipped to an all-sports format. Lane left the station last year in a dispute over the show's format -- but that wasn't the end for him.
Last April, the two announced a reunion podcast, and it's been a great success.

According to Fox2, the show is taped Sundays through Thursdays from Lane's basement studio.

"I'm at the point, chronologically, where what am I going to do radio-wise to top what we did before?" Lane said. "If Mike and I were able to put it back together, is it going to be the same? I don't know, maybe. But if I put another show together, is it going to be compared to the last show? Yeah, probably."

Without a boss or FCC regulations, Lane can make this show what he wants it to be.

"Not having any concern about language or content is so much easier," he said. "I feel like it brings an honesty and a rawness to the show that maybe we were lacking."

After parting ways with his last spot on radio, Lane sat on the sidelines -- and that just wasn't for him. Instead of waiting for a phone call, he poured thousands of dollars of his own money into equipment to build the studio and do a show on his own terms.



As of now, Lane isn't making any money off this show but thinks that's about to change.

"We've had a lot of inquiries," he said. "We definitely can sell advertising. I just wanted to get the show established, see what kind of audience we could build, and then worry about that. Now we're at that point and I think we'll be able to do it."

On average, over 20,000 people listen to his show on daily basis, and that makes it a top 100 show nationally on iTunes.

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