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Monday, March 7, 2016

Boston Radio: GM Names Jason Muth To Lead Interactive Sales

Jason Muth
Greater Media Boston announces Jason Muth has been named to the newly created position of Interactive Sales + Strategy Director at Greater Media Boston’s five radio properties, including Adult Hits WBOS 92.9 FM, Rhythmic Top40 WBQT 96.9 FM , Country WKLB 102.5 FM, AC WMJX 106.7 FM and Classic Hits WROR 105.7 FM.

The experienced media veteran most recently worked at Comcast Spotlight, where he served as Interactive Sales Manager since 2010. Prior to that, Muth was the Senior Vice President of Domestic Operations at Broadcast Architecture (formerly a division of iHeartMedia).

“Jason was the perfect candidate for this position as not only does he bring a vast knowledge of digital sales and marketing, but he also has a great track record of working with radio brands across the country,” said Mary Menna, vice president and market manager of Greater Media Boston. “He is intuitive, smart and creative. Jason is the perfect addition to the team.”

“I spent the first decade of my career in radio and the past ten years learning about digital sales, marketing and analytics,” said Muth. “What a perfect way to marry these skill sets and join one of the most respected media organizations in the country! Many thanks to Peter Smyth, Mary Menna, Cadillac Jack McCartney, and Tina Murley for this fantastic opportunity.”

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