Plus Pages

Tuesday, July 21, 2015

Report: TV, Radio Deals During 2Q Were "Slow"

TV and radio station deals have slowed down dramatically in the first six months of this year.

In that time, TV and radio station deals totaled just $343.8 million compared to $5.3 billion -- just 6% of the total for the first half of 2014, according to SNL Kagan.

Mediapost reports the slowdown can largely be attributed to the rush of major TV station group deals in 2014 -- including LIN Media and Media General's $2.5 billion merger announcement in March and the 21st Century Fox TV station swap with Cox Media Group in June valued at $859.3 million.

Looking at just the second quarter of 2015:
  • Total broadcast station deals were valued at $223.3 million
  • Radio stations at $125.1 million
  • TV station deals worth around $98.2 million. 
This is about twice the overall level of the first quarter of 2015, which sat at $120.5 million.

Still, while the second quarter improved more than the first quarter of 2015, both periods collectively are still way down from a year ago.

No comments:

Post a Comment