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Tuesday, August 5, 2014

NYC Radio: WCBS-FM Nudges Into First Place

Scott Shannon
There’s a new leader in New York City as Nielsen releases the first batch of July PPMs (6/19 thru 7/16).

CBS Radio’s  WCBS 101.1 FM rose to the top as CCM+E’s AC WLTW 106.7 FM faltered a bit. Classic Hits WCBS-FM had a mere uptick 6.3—6.4 (6+ AQH), but that’s all it needed as WLTW dropped 7.2—6.2 and fell to 2nd place.   But there’s more good news for WCBS-FM as it jumped two positions 25-54 and now comes in at #3.

Emmis Urban AC WBLS 107.5 FM remained at #3 with a 5.6—5.5 wobble, but this month WBLS is tied with CCM+E’s WHTZ 1003.5 FM which spiked 5.2—5.5.  SBS Tropical WSKQ 97.9 FM Mega lost a full share 5.5—4.5, good for fourth-place and CCM+E Classic Rock WAXQ 104.3 FM was up a bit 4.3—4.5 to claim the #5 spot.

25-54:  WLTW…WHTZ..WCBS-FM…WBLS…WSKQ

18-34:  WHTZ…WSKQ…WQHT…WWPR…WLTW

18-49:  WHTZ…WSKQ…WLTW…WKTU…WQHT tied WCBS-FM (up from #9 in June)

Cume:  WLTW-FM 4,761,700…WHTZ-FM 4,599,600…WKTU-FM 4,349,800…WCBS-FM 3,663,800…WBMP-FM 3,336,600

Noteworthy: CBS Radio’s Top40 WBMP 92.3 FM had a terrific month moving 2.4—3.1 (#13 6+) with a nice increase in Cume of 587,400 from 2,749,200 to 3,336,600..Also,  PD Brian Thomas  is having a positive influence at Cumulus Media country  WNSH 94.7 FM Nash-FM, which trends 1.9-2.0-2.2 during the previous three months.. Not only is it the station’s highest total audience share since launching in January 2013, it’s the first time Nash has had back-to-back months in the two-share range in a year.

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