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Friday, December 27, 2013

NYC Radio: Elliot Segal Couldn't Say No To WOR Gig

Elliot Segal would be happy never to hear the phrase “shock jock” again, according to David Hinckley at The NY Daily News.

“I never really understood what it meant,” says the incoming host of the morning show on WOR 710 AM. “Is it someone who says provocative things? Fortunately, I think it’s over.”

Segal may have some sensitivity here, because he’s heard that tag a few times since he left Z100 in 1999 for WWDC in Washington.

But it may be the least of his challenges come Jan. 13, when he moves into the WOR slot vacated last week by John R. Gambling.

While Gambling became more forceful in his opinions when he began his second stint at WOR in 2008, he was widely considered a throwback to the gentler, politer days of radio.

His arrival is part of a major WOR makeover that’s focused on the arrival of Rush Limbaugh and Sean Hannity in the afternoon.

The 44-year-old Segal was Elvis Duran’s partner at WHTZ for years before heading to Washington, and his show still has “morning zoo” elements.

The WOR deal came together “very recently and very quickly,” says Segal, so he’s been scrambling to get moved  and figure out when his wife and two pre-teen sons will join him.

“I wasn’t looking to make a move,” he says. “But mornings in New York on WOR, that wasn’t something I could turn down.

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