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Thursday, July 28, 2011

Survey: 56% Of Americans Go Online For News

More than half of Americans, 56%, go online once or twice per day for news; nearly one-third go online for news three or more times per day, according to a survey from personal news service Ongo.

According to a posting at netnewscheck.com, the survey also found that 34% of Americans go to two news sites daily to stay informed, followed by 26% relying on three sites and 24% four sites or more.

Men were more likely than women to visit multiple sites for news, with 32% of men going to four or more sites for daily news, the survey said.

More than one-third of Americans, 37%, spend between 15 and 30 minutes reading news online each day. Some 26% spend between 31 minutes and one hour, while 21% spend up to 15 minutes, Ongo found.

The three most important news categories for Americans are national news (77%), followed by world news (75%) and local news (73%). Health and politics were the next most important news categories, at 50% and 49% respectively.

Read More.

Also Read:

GIGA.COM:  If your news site isn’t social, great design won’t matter

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